Considering creating a personal real estate agent website? Read on below for some FAQs, costs and design options to chose from.
Join your fellow real estate agents with a personal website for showcasing your listings, contact info and more.
While not needed, it’s quite beneficial to be able to showcase your listings and communication fields through a centralized location.
One of the benefits of a website and expanding your digital-landscape is finding more leads over time. Through SEO, PPC or other means of inbound marketing, lead generating can start from your personal real estate agent website.
Above all else, communication and visible presence online can help potential clients learn more and view past deals made.
Research from your potential clients will lead them to figuring out whether or not you can help their needs. Contact forms, images, blogs and more can be beneficial to all of this.
To start, a real estate agent website does not need to be overly complicated. In fact, you can get started with a simple homepage, a few images and a contact form. Remember, something is always better than nothing and it can always be added on in the future.
Costs, these are going to depend on how many bells and whistles you need. The range between DIY to having an agency build it for you can be between $200 – $2,000. You can obviously save money by doing it yourself but this might not be the fastest route if you’re not technically-savvy. There are templates out there that help but you’ll still need to know how to install and update them with your content.
If you’re looking to create your own website, you’ll have two major decisions to start. One, where to host your website (my personal favorite, and one that I use myself, is Siteground hosting). This costs me about $10/month and comes with backups for your site (an almost must these days if you plan to add new content change images in the future and want peace of mind).
Once you have a hosting plan you’ll need to decide what software or content management system to use in order to actually build and design the site. My #1 recommendation if you’re doing it yourself is WordPress, keep in mind I’m biased because I have a far bit of knowledge with how it can connect with marketing and email software in the future. Other options are Squarespace, Weebly, etc. Can’t say I’m a fan of these as they limit the amount of organic growth you’ll have in the future.
Once you’ve got the CMS (content management system) decided, find an easy to use website builder plugin, my favorite (which this site was built with) is Elementor. This makes building a website take hours not years.
Post images of your recent sales, current listings and future plans.
Receive questions and leads from your perspective clients.
Embed downloads for your clients and leads to learn more.
Have social media accounts? Easily link them to your website.
Have questions about how to go about getting a personal real estate agent? Need help building one? Start up a conversation by filling out the form here. I’ll try my best to answer your question or point you in the right direction.
Questions and projects welcome.
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